1. CONTROL YOUR CSR COMMUNICATION Science tells us that the energy sector is critical to achieving a global green transition. But when it comes to trust in the sector to hit its goals, energy comes towards the bottom of the rankings. The lack of confidence stems from what is going on in the news, from stories about oil spills to fracking and plastic pollution, coupled with a sense that global players are not doing enough. Governments, investors and consumers have become much more aware and engaged on the question of climate change and the need for more sustainable solutions in their daily lives. Media attention on the energy sector has intensified, with a focus on its environmental impact, sustainability practices and social engagement. As energy strives to find more sustainable and responsible solutions, understanding the dynamics of effective CSR communication is becoming critical for organisations in this sector. 2. GROW YOUR EMPLOYER BRAND The energy sector faces competition from other fields, including technology and industry, which employ people with skillsets that match their own needs. So how do you make yourself stand out? Work on your employer brand. Turn it into a tool that can differentiate your firm and help you to recruit top talent and future high flyers. Transparency is the number one component in employer branding strategies. By being open about their activities and HR policy, particularly on equality, diversity and inclusion, firms in the energy sector can improve their reputation and boost the trust of current employees and future job applicants, men and women alike. 3. WORK ON YOUR REPUTATION Energy companies are at the forefront of the environmental transition and have a real opportunity to lead the conversation. You can explain in concrete terms how long developments in the energy transition could take, how much they will cost and what proportion of investment they will capture. The energy sector, and particularly the renewables segment, is advancing everyday. Our experts are there to support you by helping your company communicate efficiently about its role in the developments taking place within the sector.

COMMUNICATION CHALLENGES IN THE ENERGY SECTOR 1. CONTROL YOUR CSR COMMUNICATION Science tells us that the energy sector is critical to achieving a global green transition. But when it comes to trust in the sector to hit its goals, energy comes towards the bottom of the rankings. The lack of confidence stems from what is going on in the news, from stories about oil spills to fracking and plastic pollution, coupled with a sense that global players are not doing enough. Governments, investors and consumers have become much more aware and engaged on the question of climate change and the need for more sustainable solutions in their daily lives. Media attention on the energy sector has intensified, with a focus on its environmental impact, sustainability practices and social engagement. As energy strives to find more sustainable and responsible solutions, understanding the dynamics of effective CSR communication is becoming critical for organisations in this sector. 2. GROW YOUR EMPLOYER BRAND The energy sector faces competition from other fields, including technology and industry, which employ people with skillsets that match their own needs. So how do you make yourself stand out? Work on your employer brand. Turn it into a tool that can differentiate your firm and help you to recruit top talent and future high flyers. Transparency is the number one component in employer branding strategies. By being open about their activities and HR policy, particularly on equality, diversity and inclusion, firms in the energy sector can improve their reputation and boost the trust of current employees and future job applicants, men and women alike. 3. WORK ON YOUR REPUTATION Energy companies are at the forefront of the environmental transition and have a real opportunity to lead the conversation. You can explain in concrete terms how long developments in the energy transition could take, how much they will cost and what proportion of investment they will capture. The energy sector, and particularly the renewables segment, is advancing everyday. Our experts are there to support you by helping your company communicate efficiently about its role in the developments taking place within the sector.

1. CONTROL YOUR CSR COMMUNICATION Science tells us that the energy sector is critical to achieving a global green transition. But when it comes to trust in the sector to hit its goals, energy comes towards the bottom of the rankings. The lack of confidence stems from what is going on in the news, from stories about oil spills to fracking and plastic pollution, coupled with a sense that global players are not doing enough. Governments, investors and consumers have become much more aware and engaged on the question of climate change and the need for more sustainable solutions in their daily lives. Media attention on the energy sector has intensified, with a focus on its environmental impact, sustainability practices and social engagement. As energy strives to find more sustainable and responsible solutions, understanding the dynamics of effective CSR communication is becoming critical for organisations in this sector. 2. GROW YOUR EMPLOYER BRAND The energy sector faces competition from other fields, including technology and industry, which employ people with skillsets that match their own needs. So how do you make yourself stand out? Work on your employer brand. Turn it into a tool that can differentiate your firm and help you to recruit top talent and future high flyers. Transparency is the number one component in employer branding strategies. By being open about their activities and HR policy, particularly on equality, diversity and inclusion, firms in the energy sector can improve their reputation and boost the trust of current employees and future job applicants, men and women alike. 3. WORK ON YOUR REPUTATION Energy companies are at the forefront of the environmental transition and have a real opportunity to lead the conversation. You can explain in concrete terms how long developments in the energy transition could take, how much they will cost and what proportion of investment they will capture. The energy sector, and particularly the renewables segment, is advancing everyday. Our experts are there to support you by helping your company communicate efficiently about its role in the developments taking place within the sector.